A
Note From
the Chairman
Emeritus
By Bill
Frenzel
Branding is
one of the
hottest
buzzwords in
advertising
circles.
It’s
catching on
in political
circles, as
well. It’s
easy to
understand
why.
You
see,
branding has
to do with
image repair
and
reputation
management.
In
Washington,
there’s been
something of
a demand for
those two
things of
late.....MORE 
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The
Republican
Party and
the Black
Vote
A Q&A With
J.C. Watts
I think the
Republican
Party, when
it comes to
the black
voter, needs
some tough
love and I
think they
need to know
the
bare-knuckled
truth. I’ve
had some
that take an
exception
with some
comments
that I made,
but the fact
is the truth
always hurts
before it
helps. I
think if you
are to be an
alternative,
you have to.....MORE 
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Why I Am a
Republican
Essays from
Republicans
If one
believes
what one
reads in the
newspapers
and sees on
TV, a
branding
effort is
currently
underway to
rebuild the
Republican
Party’s
image
leading up
to the
November
general
elections. The
effort is
being led by
House
Minority
Leader John
Boehner in
Washington,
and Georgia
Governor
Sonny Perdue.....MORE
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Why Lincoln
was a
Republican
By Frank J.
Williams
As
Republicans
prepare to
select their
nominee for
President in
2008, it is
a good time
to reflect
on the one
decision
that
probably did
more to
shape the
GOP than any
other
decision in
the Party’s
history –
the decision
by Abraham
Lincoln to
become a
Republican.
It was not a
decision
that Lincoln...........MORE  |
Running on
Iraq:
The Dilemma
By John
McLaughlin
All during
the
2006
campaign,
our
Republican
candidates
for U.S.
Senate,
Congress and
local
offices knew
that they
were headed
for the
worst
election for
Republicans
since
Watergate.
With every
poll last
year, we
knew that
the Iraq war
was the
defining
issue of the
election.
As support
dropped............MORE
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Youth Vote
in '08:
Up for
Grabs?
By Gary L.
Rose
Although
political
pundits and
analysts are
currently
preoccupied
with
forecasting
the voting
behavior of
women,
senior
citizens,
Hispanics,
and
evangelical
Christians,
the fact of
the matter
is that the
voting
behavior of
young
persons
between the
ages of
18-30 will
likely
decide the
outcome of
the 2008
election............MORE  |
It's More
Than Just
Words
By
Landon
Parvin
One of my
best friends
is a retired
clergyman.
When he was
in seminary,
a professor
told him
that he
could wander
around
theologically
wherever he
pleased, as
long as he
chained
himself to
the rock on
which was
written the
word
“Resurrection.”
Some words
are like
that,
abiding and
meaningful,
words like.......MORE
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Why Silence
can be
Golden
By John
Feehery
The longest
political
campaign in
history is
just now
closing in
on its
official
start. All
the
Presidential
wannabes are
furiously
trying to
get their
message
out. They
are
investing in
all forms of
media, not
certain
which one
will break
through. In
a campaign
atmosphere
like this,
it may seem
ridiculous...........MORE  |
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Done on the
Cheap:
The 24/7
News Cycle
By Dan
Rather
The ongoing
presidential
election
campaign
will be, by
its end, the
longest in
American
history. It
will also be
the campaign
to receive
the most
media
coverage –
an
inevitability
owing to the
omnipresence
of media and
the
accumulation
of network
and cable
news hours.....................MORE  |
Economic
Diversification
By Maya
MacGuineas
Harry
Markowitz’s
1952 essay
Portfolio
Theory broke
new ground
in
developing
ways to
diversify
financial
portfolios.
By the time
he won the
Nobel Prize
nearly four
decades
later,
countless
financial
innovations
to help
spread risk
had been
introduced,
making the
risks
associated
with
investing
more
acceptable..MORE
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The Walls Have
Fallen...
By Louis M.
Zickar
My wife and I
are in the
process of
renovating our
house. It’s a
great home, a
1940s colonial
that was built
right after the
war. The kind
with a solid
structure and a
solid foundation
and walls made
of plaster two
inches
thick. It’s a
mess right now,
with wires
hanging from
exposed ceilings
and piles of
brick.............
MORE 
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